Jayde Vincent is known for being a verified TikTok star with over 1.2 million followers, where she shares a variety of dance, comedy, and singing videos. She amassed her following in around 6 months by sharing her passion of dance with the users of the app. She believes that building your brand is all about sharing your passion. She also runs series on LinkedIn inspiring and educating brands through the power of TikTok marketing. In these series she teaches brands on what are the best marketing methods and strategies for branding on the app.